Press Release

Paris Samarpan – Shri Krishna Leela Collection

The International Samarpan of the Shri Krishna Leela Collection in Paris marked a spiritually enriching milestone in the global journey of JPSR Prabhu Shriram. The event beautifully blended art, devotion, and Indian cultural heritage, bringing together the Indian diaspora and admirers of Indian spirituality in a heartfelt celebration of Lord Krishna’s eternal stories.

Led by Mr. Prashant Kumar, visionary founder of Ramalaya and JPSR Prabhu Shriram, with the support of Bihar Spandan and GIO France, the ceremony became a moving expression of faith and unity. The heartfelt performances by artists and children reflected the enduring strength of Indian culture, connecting generations and communities worldwide.

The evening captured the essence of Samarpan, an offering of love, gratitude, and devotion. With the Paris chapter, the Shri Krishna Leela Collection continues its journey from London to Paris and soon to Copenhagen, carrying the fragrance of India’s art, spirituality, and timeless values across the world.

Ramalaya Brings India’s Heritage to Life at the UP International Trade Show

At Ramalaya, we proudly showcased the richness of India’s art, culture, and heritage at the UP International Trade Show. Visitors applauded our efforts to present centuries-old traditions in a form that is both luxurious and modern. Through our signature Shripad Ramayana Series and Shri Krishna Leela Collection, we created an immersive experience where fragrance, storytelling, and iconic Indian art came together to celebrate the timeless beauty of India.

JPSR Prabhu Shriram Spreads Fragrance with Purpose Across India

JPSR Prabhu Shriram, India’s premier luxury incense brand, continues to honor our nation’s rich cultural tapestry and take this legacy to new heights. From unveiling a new Ramalaya Experience Centre and showcasing our signature ‘Cultural Flower Valley’at leading flower festivals, to serving as the Luxury Cultural Gift Partner at the Times Business Awards 2025, we are proud to merge fragrance with the living cultural landscape of India.

Ramalaya Presents Eternal Krishna – A Soulful Samarpan of Shri Krishna Leela

Ramalaya recently presented Eternal Krishna – A Soulful Samarpan of Shri Krishna Leela, an evening where devotion and culture came together in their purest form. The celebration came alive with flute, vocals, instruments, and dance, honoring Krishna’s eternal love. A Pattachitra painting showcase and a live fragrance experience added depth and tradition, while the presence of esteemed guests including Hon’ble Union Minister Shri Gajendra Singh Shekhawat (Chief Guest), Smt. Meenakshi Lekhi, MP (Guest of Honour), Shri Durga Shankar Mishra, IAS (Retd), HG Abhimanyu Pran Das, Shri N. Shriram and Smt. Sangeeta Shriram made the evening truly memorable.

The Shri Krishna Leela Collection by JPSR Prabhu Shriram evokes the divine playfulness and eternal wisdom of Shri Krishna through fragrance-inspired storytelling. Each incense is a tribute to Krishna’s sacred leelas, blending cultural narratives with luxurious craftsmanship. Conceived as an offering of devotion, the collection transforms episodes from Shri Krishna’s life into a soulful sensory journey that allows devotees to experience heritage and spirituality in a new light.

Luxury Cultural Gift Partner at Times Business Awards 2025

We were honoured to be chosen as the Luxury Cultural Gift Partnerat the prestigious Times Business Awards 2025. On the eve of the ceremony, celebrated actress Sonali Bendre, the event’s chief guest, was presented with our exclusive Shripad Ramayana Collection, a luxury cultural gift that celebrates India’s soul through fragrance and story.

A New Ramalaya Experience Centre at Vadodara Airport

Building on the success of our flagship presence in Varanasi, we proudly inaugurated our second physical Experience Centre at Vadodara Airport. Shri Balkrishna Shukla, MLA and Chief Whip of the Gujarat Legislative Assembly, did the honours. This centre offers travellers a chance to experience our luxury incense collections, each narrating tales from India's rich heritage, in a uniquely immersive setting.

‘Cultural Flower Valley’ Shines at National Flower Shows

Our Cultural Flower Valleycontinues to bring together nature, fragrance, and culture. This spring, we were proud to present our installations at:

Raj Bhawan, Dehradun:

In Uttarakhand’s summer capital, Lieutenant General Gurmit Singh (Retd.), Governor of Uttarakhand, praised our display as “a sublime journey through India’s heritage, carried on the wings of fragrance.”